Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles; conceptual problem-solving methods; and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes; concepts; and techniques through hands-on applications. Each assignment is illustrated with actual student solutions; and each includes a process narrative and an educators critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction; information; ideas; and inspiration for students and professionals.
#204878 in eBooks 2009-10-19 2009-10-19File Name: B000S1LWM6
Review
3 of 3 people found the following review helpful. Insightful look at WrightBy DM3147This book presents a compelling breakdown of the primary driving design forces behind Wrights Prairie Style architecture. Woven into the discussion are numerous examples of Wrights work and also quotes from Wright and also other naturalist of his era and before. I found the book enlightening and beneficial in my own attempt to understand Wrights evolution as a designer.14 of 15 people found the following review helpful. Decent; but authors diatribes get old fastBy John H. Donnelly III have a lot of books about FLLW. This one is well laid out; with very good reference pictures and some interesting views of the architecture of FLLW.What is disappointing is reading how brilliant the author is in his own words all the time. From the preface to the ending you get a non-stop diatribe from him about how he understands FLLW; and every other author that has touched the subject doesnt know his or her head from a doorknob; and I am sure that several members of The Fellowship as well as Dr. Storrer would disagree with him.If you can get around that; it is worth adding to your FLLW library.Just dont take what this guy says about his own personal brilliance; and definitely understand that what he may see in The Masters art isnt necessarily what you will see when you see it for yourself.FLLWs architecture is something that touches all of us in different ways.0 of 0 people found the following review helpful. FLW bookBy James McClatcheyGreat Product; Great Seller!