Marty Sklar was hired by The Walt Disney Company after his junior year at UCLA; and began his Disney career at Disneyland in July 1955; the month before the park opened. He spent his first decade at Disney as "the kid;" the very youngest of the creative team Walt had assembled at WED Enterprises. But despite his youth; his talents propelled him forward into substantial responsibility: he became Walts speech writer; penned Walts and Roys messages in the companys annual report; composed most of the publicity and marketing materials for Disneyland; conceived presentations for the U.S. government; devised initiatives to obtain sponsors to enable new Disneyland developments; and wrote a twenty-four-minute film expressing Walts philosophy for the Walt Disney World project and Epcot. He was Walts literary right-hand man. Over the next forty years; Marty Sklar rose to become president and principal creative executive of Walt Disney Imagineering; and he devoted his entire career to creating; enhancing; and expanding Walts magical empire. This beautifully written and enlightening book is Martys own retelling of his epic Disney journey; a grand adventure that lasted over half a century.
#817755 in eBooks 2007-11-17 2013-07-22File Name: B00E6L8LLO
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